The School of export REC conducts training on conducting expertise through online trading

On April 13 in Moscow the training of regional trainers of education program of the Russian Export Center at the course "Online trading opportunities for exporters" was finalized.

Reps form 13 regions took part in the educational session; within its scope they studied the principles of export activities through e-commerce (online trade).

"Most of the participants represented regions affiliated to the realization of the Program in 2016" - , says General Director of the Export School - operator of the Educational Program Mrs. Alice Nikitina,- last year they were given the knowledge and skills for eight basic courses of our Program. And now they have been trained on the new ninth course, which was developed, including, at the request of existing exporters. Internally this course will be available in 13 regions in May 2017; the remote course will be available for all regions, starting from June 2017 on the website www.exportedu.ru».

The course "Opportunities of the online trade for exporters" of the Educational Program is unique in the field of Russian professional education in the field of foreign economic activities. Structured and system information gives to the listener the opportunity to get acquainted with all stages of the export online transaction, with account of all aspects and actual specificity of doing business in the Internet.

"For any export oriented enterprise online trading is a potential tool for export development", says the author of the course, senior expert on REC electronic commerce Mr. Armen Manukyan. In contrast to the classical form of FEA, online trading has a number of indisputable advantages, such as: availability of the goods offer to the buyer located anywhere in the world; the opportunity to find partners abroad without participation in exhibition activity; reduction of costs and risks at the beginning of export activities. The detailed analysis of all of these and other features we put in our course, which the regional trainers will broadcast to the business.

According to the results of the evaluation, which included testing for knowledge of the material and presentation of part of the course, the coach certificates were given to18 participants of the educational session. Thus, already in May the regional businessmen will get acquainted with the concept of cross-border online trade, its models, methods of conducting export activities in the Internet, marketing tools to boost sales, taking into account foreign exchange transactions, online sales and online-export.

Registration for training is open on the portal of the Educational Program RECwww.exportedu.ru.

The Educational Program was created by the Russian Export Center (REC), State Institute of Development specifically for training of representatives of regional export-oriented small and medium-sized enterprises (SMB) on basics and maintenance of export activities. The program consists of 11 courses that cover all stages of export activities. As of now the regions-participants of the Educational Program REC are 35 subjects of the Russian Federation. In 2016 the Program was launched in 13 pilot regions, and in 2017 22 regions joined to the program. Part of regions joined within framework of the signed agreement on cooperation with Academy named after Plekhanov, together with which it is planned to launch a separate program for graduate students.

On the educational portal www.exportedu.ru it is possible to get acquainted with additional information on the Program, its geography and available courses.